The real problem

Nobody launching this kind of store is short on ideas. They're short on time, and they don't know what they don't know.

About20business days from a finished intake to a store in your name.

The usual wayWith RUObuilt

~~Three weeks picking a Shopify theme~~

A custom store and backend, built for youCustom code, not a theme.

~~A month of plugins, each another monthly bill~~

No plugins to rentYou pay your own hosting and email, direct to the provider.

~~The processor says no, and it all sits there~~

Checked against processor policy before launchYour catalog loaded with research-framed copy and COAs.

~~The site is "done", and selling hasn't started~~

You plan how to sell while we buildProducts, supplier, how you'll get the word out.

When the store is handed over, you're not starting from zero. You're starting.

1 handoff walkthrough, recorded with your consent

What makes this different

We're not a website designer. A website is maybe a third of what you need.

You also need research-framed product copy, email domain authentication set up, texting set up with registration filed in your name; carrier approval isn't guaranteed, and a backend you can run an order from without calling anyone. We set all of that up. Most of it is the stuff people only find out about after launch, when it's expensive.

And it's custom code, not a theme. No Shopify plan, no stack of apps just to get a countdown timer. Once it's yours, the running cost is hosting and email.

Four steps, about twenty days.

About 20 business days from completed intake. Two consolidated rounds on the build, after two on the design direction.

BEFORE DAY 1

Apply and talk

Short application, then we text you. We say no before you spend anything.

DAY 1

Completed intake

One form: brand, products, labels, accounts. The clock starts when it is complete.

DAYS 2 TO 17

We build

Status page and previews at each milestone. Two consolidated rounds on the build, after two on the design direction. No meetings.

DAYS 18 TO 20

Handoff

A handoff call recorded with your consent. From go-live: a 14-day defect window on every tier, 30 days of support on Launch or 60 on Flagship.

RUObuilt application screen with contact fields and the steps after applying. — Meridian Research Supply is a fictional demo store.

RUObuilt client setup guide covering company formation, tax ID, banking and payment processing. — Meridian Research Supply is a fictional demo store.

The build, day by day

Three builds

Your number comes on the call.

Storefront

For someone who already has a brand, photos and a plan.

Full custom store and backend
Your catalog loaded with research-framed copy and COAs
Email domain authentication set up
A processor-policy check and written report, not legal review

Apply for a build

Where we'd start

Launch

For a build with renders, email flows and launch assets.

Everything in Storefront
Product renders from your label art
Payments ready with an introduction
Supplier introductions: count fixed at signing
Your email flows written and switched on
Texting set up and registration filed in your name; carrier approval isn't guaranteed
A starter set of ad creatives
30 days of support from go-live

Apply for a build

Flagship

For someone who wants the brand built too.

Everything in Launch
A brand identity
Wholesale accounts with their own pricing
A full set of ad creatives and short videos
60 days of support from go-live
A second processor-policy check with a written report at day 60 from go-live

Apply for a build

Rewards is included, ready for you to configure. Existing-template countdowns and extra pages can be requested through active Concierge, within its four-request monthly limit. Included Concierge starts after your support window and expires without converting to paid.

Compare every inclusion

What we don't do

We don't run your ads.

We make the creative, you run it. People assume we're a marketing agency. We're not, and we'll say that on the first call.

We don't get you approved by a processor.

We build the store to their published policy and introduce you. The approval is theirs to give.

We don't source your product or set your prices.

That's your call and it should be.

We don't fix an existing store.

We build new.

We don't promise sales, revenue or results.

The last agency our founder ran promised things it couldn't control, and it went badly. So this one only promises what you can see on the handoff checklist.

See every inclusion

The handoff

On handoff day you get the code, the hosting, the database and the domain, all in accounts you own. We walk you through it on a call recorded with your consent: how to add a product, how to run an order, where your keys live, how to place a test order. Support runs from go-live: 30 days on Launch and 60 on Flagship, so the first weeks aren't you alone with a login.

Nothing we can switch off afterwards. That's the point.

Money

The build clock starts when your intake is complete, not when you pay, so you're never paying for time you didn't get.

50^%When you signEarned on signing. It reserves your build.

50^%When the store is finishedPaid before anything transfers to you.

Meridian Research Supply

Stage 3 of 5 · Day 12 of about 20

01Agreement signedFirst half paid
Earned on signing. It reserves the build.
02Intake completeClock started
The build clock starts here, not when you pay.
03BuildIn progress
Previews and changes in your build room. Two rounds each stage.
04Store finishedSecond half due
Due before anything transfers to you.
05TransferPending
Code, hosting, database and domain, in accounts you own.

Example from the Meridian demo, a made-up brand with sample data.

Questions

What exactly do I own at the end?

On handoff day you get the code, the hosting, the database and the domain, all in accounts you own. We walk you through it on a call recorded with your consent: how to add a product, how to run an order, where your keys live, how to place a test order. Support runs from go-live: 30 days on Launch and 60 on Flagship, so the first weeks aren't you alone with a login.

Nothing we can switch off afterwards. That's the point.

When does the clock start?

About 20 business days from a finished intake. The build clock starts when your intake is complete, not when you pay.

Do you get us approved by a processor?

We build the store to their published policy and introduce you. The approval is theirs to give.

What can we add later?

Rewards is included, ready for you to configure. Existing-template countdowns and extra pages can be requested through active Concierge, within its four-request monthly limit. Included Concierge starts after your support window and expires without converting to paid.

Apply for a build

If you've got a product and the capital, apply. It's a few questions and we reply the same business day, usually by text. If it isn't a fit, we'll tell you that straight, before you spend anything.

Apply for a build About two minutes. No payment to apply.

The build room status page from the Meridian demo

Storefront and build room from the Meridian demo. Meridian is a made-up brand, shown with sample data.

Transferred to your accounts	Owner
Code repository	You, after handoff
Hosting and deployment	You, after handoff
Database	You, after handoff
Email	You, after handoff
Image files	You, after handoff
Domainpointed at your store after final payment clears	You, after handoff and final payment clearance

Most peptide stores
look the same.

Storefront / 12 pages

Backend / 33 screens

Storefront / 12 pages

Backend / 33 screens

At handoff

The real problem

What makes this different

See the demo store

Four steps, about twenty days.

Apply and talk

Completed intake

We build

Handoff

Three builds

Storefront

Launch

Flagship

What we don't do

We don't run your ads.

We don't get you approved by a processor.

We don't source your product or set your prices.

We don't fix an existing store.

We don't promise sales, revenue or results.

The handoff

Money

Questions

Apply for a build